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	<title>2020 Science &#187; iPhone</title>
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		<title>Looking for the nanotechnology in your life?  There&#8217;s an app for that!</title>
		<link>http://2020science.org/2009/11/12/looking-for-the-nanotechnology-in-your-life-theres-an-app-for-that/</link>
		<comments>http://2020science.org/2009/11/12/looking-for-the-nanotechnology-in-your-life-theres-an-app-for-that/#comments</comments>
		<pubDate>Thu, 12 Nov 2009 14:00:07 +0000</pubDate>
		<dc:creator>Andrew Maynard</dc:creator>
				<category><![CDATA[Consumers]]></category>
		<category><![CDATA[Nanotechnology]]></category>
		<category><![CDATA[consumer products]]></category>
		<category><![CDATA[iPhone]]></category>

		<guid isPermaLink="false">http://2020science.org/?p=2379</guid>
		<description><![CDATA[Okay so it&#8217;s more of a list of nanotech-enabled products than a lifestyle tool, but at the Project on Emerging Nanotechnologies, we&#8217;ve just released an iPhone version of our surprisingly successful web-based nanotech Consumer Products Inventory. With findNano, it&#8217;s a piece of cake to search or browse through the 1000+ manufacturer-identified nanotechnology-enabled products in the [...]]]></description>
			<content:encoded><![CDATA[<p></p><p style="text-align: justify;">Okay so it&#8217;s more of a list of nanotech-enabled products than a lifestyle tool, but at the <a href="http://www.nanotechproject.org" target="_blank">Project on Emerging Nanotechnologies</a>, we&#8217;ve just released an <a href="http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewSoftware?id=331714573&amp;mt=8" target="_blank">iPhone version</a> of our surprisingly successful web-based nanotech Consumer Products Inventory.</p>
<p style="text-align: center;"><a href="http://2020science.org/wp-content/uploads/2009/11/findNano_SplashMain.png"><img class="size-full wp-image-2384 aligncenter" title="findNano_Splash&amp;Main" src="http://2020science.org/wp-content/uploads/2009/11/findNano_SplashMain.png" alt="findNano_Splash&amp;Main" width="300" height="242" /></a></p>
<p style="text-align: justify;">With <a href="http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewSoftware?id=331714573&amp;mt=8" target="_blank"><em>findNano</em></a>, it&#8217;s a piece of cake to search or browse through the 1000+ manufacturer-identified nanotechnology-enabled products in the inventory, directly from an iPhone or iPod Touch.  And the really cool part &#8211; if you come across something that isn&#8217;t in the inventory that you think should be, you can simply take a photo and email it to us directly from the app.  And if it passes muster, we&#8217;ll add it to the list.</p>
<p style="text-align: justify;">The best way to discover what <em>findNano</em> is all about is probably to <a href="http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewSoftware?id=331714573&amp;mt=8" target="_blank">download it</a> and take it for a spin (it&#8217;s free).  But here&#8217;s a quick overview for the curious:<span id="more-2379"></span></p>
<p style="text-align: justify;">The idea behind <a href="http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewSoftware?id=331714573&amp;mt=8" target="_blank"><em>findNano</em></a> is simply to give users a sense of where consumer product manufacturers are claiming to use nanotechnology, and how they are using it.  The app relies entirely on manufacturer claims (although claims that are too outlandish are ignored &#8211; <a href="http://2020science.org/2009/10/01/nano-from-the-1970s-don-eigler-eat-your-heart-out/" target="_blank"><em>Nano Ghiacciato</em></a> didn&#8217;t make the cut for instance!), which means that listed products are only allegedly nanotech based &#8211; they have <em>not</em> been independently tested.  It also means that there are probably many products out there that are nanotech-enabled that haven&#8217;t been included, simply because manufacturers have been backward in being forward about the technology they are using.</p>
<p style="text-align: justify;">That said, <a href="http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewSoftware?id=331714573&amp;mt=8" target="_blank"><em>findNano</em></a> does provide some insight into how nanotechnology is appearing in products that people are buying and using &#8211; something the US Environmental Protection Agency recognized when they used the web-based version to estimate the the range of engineered nanomaterials being produced (Nanoscale Materials Stewardship Program Interim Report, January 2009. Downloadable from <a href="http://www.epa.gov/oppt/nano/stewardship.htm" target="_blank">here</a>.)</p>
<p style="text-align: justify;">In a nutshell, <a href="http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewSoftware?id=331714573&amp;mt=8" target="_blank"><em>findNano</em></a> allows you to do three things from your iPhone (or iPod Touch) &#8211; browse nanotech-enabled products, search for particular products, or submit products for possible inclusion in the inventory.</p>
<p style="text-align: justify;">Selecting<strong> &#8220;Browse Products&#8221;</strong> allows you to scan through all 1000+ products currently listed, or to browse products by category, country or company.</p>
<p style="text-align: center;"><a href="http://2020science.org/wp-content/uploads/2009/11/findNano_Browsechildrenchina.png"><img class="aligncenter size-large wp-image-2393" title="findNano_Browse&amp;children&amp;china" src="http://2020science.org/wp-content/uploads/2009/11/findNano_Browsechildrenchina-1024x472.png" alt="findNano_Browse&amp;children&amp;china" width="600" height="277" /></a></p>
<p style="text-align: justify;">The <strong>&#8220;Search&#8221;</strong> function allows products with specific terms in their names to be found &#8211; either from the whole inventory, or within specific categories.</p>
<p style="text-align: center;"><a href="http://2020science.org/wp-content/uploads/2009/11/findNano_SearchSubmit1.png"><img class="aligncenter size-full wp-image-2400" title="findNano_Search&amp;Submit" src="http://2020science.org/wp-content/uploads/2009/11/findNano_SearchSubmit1.png" alt="findNano_Search&amp;Submit" width="400" height="348" /></a></p>
<p style="text-align: justify;"><strong>&#8220;Submit a Product&#8221;</strong> is perhaps the most innovative part of the app, and allows users to take a snap of new nanotech-enabled products they stumble across, and send it to the Product on Emerging Technologies for possible inclusion in the inventory.  Nanotech product crowd-sourcing, using a nanotech-enabled product! (Yes, the iPhone does what it does because several of its components are engineered at the nanoscale).</p>
<p style="text-align: justify;">How useful users find <a href="http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewSoftware?id=331714573&amp;mt=8" target="_blank"><em>findNano</em></a> remains to be seen.  But even if it&#8217;s just searching for the most bizarre use of nanotechnology that&#8217;s hit the streets so far, the app&#8217;s certainly a lot of fun to play around with.</p>
<p style="text-align: justify;">And my contender for the most bizarre use so far?  Quite possibly <em>The Handler</em>.  What&#8217;s yours?</p>
<p style="text-align: center;"><a href="http://2020science.org/wp-content/uploads/2009/11/findNano_Handler1.png"><img class="aligncenter size-full wp-image-2401" title="findNano_Handler" src="http://2020science.org/wp-content/uploads/2009/11/findNano_Handler1.png" alt="findNano_Handler" width="300" height="553" /></a></p>
<p style="text-align: justify;">________________________</p>
<p style="text-align: justify;"><em>For more information on the Consumer Products Inventory, check out the web-based version at <a href="www.nanotechproject.org/consumer" target="_blank">www.nanotechproject.org/consumer</a></em></p>
<p style="text-align: justify;"><em>More information on the </em><em>findNano iPhone app can be found at <a href="http://www.nanotechproject.org/iphone/" target="_blank">http://nanotechproject.org/iphone</a></em></p>
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